Journal of Industrial Education

Research Articles

• PROMOTING GAMIFICATION-BASED MARKETING COMMUNICATION STRATEGIES TO ENHANCE CONSUMERS’ IMMERSIVE EXPERIENCE THROUGH HYBRID DIGITAL MEDIA INTEGRATING AUGMENTED REALITY AND 3D ANIMATION

  Wera Supa, Pratheep Vijitsribhaiboon1, Nawinda Nawinda , Panita Wannapiroon

  1-16

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