THE MANAGEMENT INFORMATION SYSTEM FOR PHU PHAN MUSEUN

Abstract

This research aimed to 1) study the current conditions, problems, and information needs of the Phu Phan Museum, 2) develop an information management system for the Phu Phan Museum, 3) evaluate the effectiveness of the information management system, and 4) assess user satisfaction with the information management system of the Phu Phan Museum. The sample consisted of 402 participants, including 1 head of the Phu Phan Museum, 5 staff members, and 396 tourists. Data were collected using questionnaires, and statistical analysis included frequency, percentage, mean, and standard deviation, along with content analysis for qualitative data.

The findings revealed that: 1) The current conditions, problems, and information needs of the Phu Phan Museum showed that it lacks a dedicated website; information is disseminated via Facebook. The problems include insufficient technology, a lack of IT personnel, and inadequate budget, while there is a need for an exhibition zone to be presented in website format. 2) The development results were divided into three parts: the administrator manages public relations data, exhibition zone information, and museum bookings; members can view news, exhibition zone information, and make reservations; and general users can access news, exhibition zone information, and register as members. 3) The evaluation of system effectiveness by experts was at a very high level ( =4.80, S.D.=0.55), with the highest mean in security ( =4.93, S.D.=0.15). 4) Overall user satisfaction was also at a very high level ( =4.52, S.D.=0.38), with the highest mean for functionality ( =4.60, S.D.=0.56).