Development of Holistic Business Management Model for Public Health Welfare Services of Hospitals in Thailand

Abstract

The purposes of this research were to 1) investigate important factors 2) develop the model and 3) develop the manual of holistic business management for public health welfare services of hospitals in Thailand. The 23 participants were policy/management executives, service executives and representatives of patients who related to management of public health welfare services of hospitals in Thailand. This research conducted using Delphi research techniques. The research tools were in-depth interviews and questionnaires. Data analysis using content analysis and statistics including median, mode and interquartile range. The research found that the important factors in managing can be as follows: 1) Financial Stability (F), 2) Relationship to Patients (R), 3) Integration of Medical Services (I), 4) Education on Health Literacy (E), 5) Next-door Services (N), 6) Discipline of Medical Personnel (D), 7) Standard and Quality of Services (S), 8) Human Resource Management of Medical Personnel (H), 9) Information Technology System (I) and 10) Participation of Stakeholders (P). The model comprised of all 10 factors that were related, binding and integrated into a holistic which formulated a “FRIENDSHIP Model.” The FRIENDSHIP Model and FRIENDSHIP Model Manual were received unanimously approval from experts on the appropriateness of applying.