The Development of an Expiration Date Database System for Convenience Stores

Abstract

Nowadays, technology plays a crucial role in business management by being able to reach customer demand. Especially in convenience stores businesses where the number of branches increases, with the high competition. Therefore, the research objectives are 1) to conduct a SWOT analysis 2) to develop the expiration date database system, and 3) to evaluate the employees' opinions toward the expiration date database system on store management efficiency improvement. The convenience store in this study is 7-Eleven Soi Sukhumvit 93 branch. It is the workplace of one of the research team, where research issues are raised. The research instruments were an interview form and an online questionnaire. Qualitative and quantitative methods were conducted through in-depth interviews and online questionnaires. By purposive sampling technique, 50 employees in 7-Eleven were a sample of the study. The interviewee's positions included store manager, store assistant manager 1, store assistant manager 2, store assistant trainee manager, officer, special officer, bilateral student, and college student. The expiration date database system was adapted from the Task-Technology Fit subset model. The study found that 1) the optimal strategy for the store is the corrective strategy (WO) and 2) the expiration date database system improves the efficiency of store management by reducing the time spent checking the expiration date and the cost of using expiration date paper (Mean of opinions were 4.62 and 4.74, respectively).