Customer satisfaction toward maintenance service of Patkol public company limited

Abstract

The objectives of this research were (1) to study the customer satisfaction toward maintenance services of patkol public company limited and (2) to compare the customer satisfaction toward maintenance services of patkol public company limited by organizational factors. The data were collected from 102 samples by using questionnaire as research instrument. Statistics for analysis were arithmetic mean and standard deviation. One-way ANOVA and t-test were used to test the hypotheses. The results were as follows;

1. The satisfaction of customers toward maintenance services of patkol public company limited was moderate level (=3.15, S.D= 0.222). The aspects of image of organization were satisfied at highest level, followed by employees, product and service, process, place and price.


2. Customers with different organization factors had no different satisfactions. When consider the dimension of satisfaction, the customers with different type of organization had statistical significant difference in level of 0.01 in satisfaction in the dimension of image of organization. Customers with different of location of business, had statistical significant difference in level of 0.01 in satisfaction in the dimension of place. Cronbach Alpha Coefficient is 0.783