Main Article Content
A Social Media Monitoring System aims to gather comments on Twitters referring to Thai Universities. Examples of 20 public universities and 20 private universities, which are selected based on the World University Ranking of Webometrics, are used for analyzing and visualizing in different formats, e.g., ranking mentions of universities and grouping frequencies of high uses or common words in sentences. It demonstrates that universities are referred in which topics in each time duration. This system is suitable for those who want to employ the analyzed data for making a decision in management and improvement of university efficiency. For example, an analysis of comments concerning university activities from students that whether comments are rapidly considered.
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